History

You are looking for a communications agency with know-how? We have over 35 years of experience.

The following short summary will give you an idea of the manifold areas our agency is qualified in, which we would be pleased to put into action for your business too:

  • 2018...

    Start of the PR work for Malta Tourism Authority in Frankfurt/Germany. Furthermore expert PR has taken over the PR and marketing work for two new clients in Great Britain: for “England’s Coast” of The National Coastal Tourism Academy as well as for the “Cycle England Project” of the counties Yorkshire and Lincolnshire.

  • 2015-2017

    Renewal of the contract for the trade representation of Visit Wales in Germany, Austria and Switzerland. Editorial rseponsibilities for the German speaking Social Media Accounts and communication as well as the German speakting Website of Visit Wales.

    PR work for the “Flemish Art Cities” of Leuven, Ghent, Antwerp, Mechelen and Bruges in Germany.

  • 2011-2015

    PR work for the cultural programme “I, CULTURE” of the Adam Mickiewicz Institute in Warsaw. Organisation and development of various events in the occasion of the cultural programme of the institute at Alexanderplatz in Berlin and in cooperation with the Berlin Philharmonics.

    Start of the PR work for Visit Cornwall, Montagne Alternative, Peter Sommer Travels, Koksijde-Ostduinkerke as well as for Gibraltar Tourist Board, Troll Tours and Condor Ferries.

    Design of the chronic for the 40th anniversary of the association “Hayner Weiber e.V.” in Dreieichenhain.

  • 2006-2010

    Continuous PR and Trade work for the Channel Island of Jersey, for Wales, for the ferry company Norfolkline on the route Dunkirk-Dover. Initiation of the first schedule flight services from Lufthansa and Air Berlin to Jersey.

  • 2000-2005

    Start of the PR and Trade work and representation of Wales Tourist Board in Cardiff as well as start of the PR work for the luxury tour operator ODYSSEUS Deluxe Travel Collection. Development of the Slogan “Fred Butler – Die natürliche Reinigung” and Inauguration of the new dry cleaning chain in Germany.

  • 1999

    Merger of both agencies HWM Werbung Marketing GmbH and expert Public Relations GmbH to expert PR & HWM Communications GmbH

  • 1995-1998

    Large Gala event “75 years Qantas Airways” and trade- and PR-representation for Indonesia. Organisation of a large media event “Operation Traumschiff” for NCL Norwegian Cruise Line in the occasion of the first ship-lengthening of a cruise liner.

  • 1988-1994

    Advertising- and PR-campaigns for the Channel Island of Jersey, Austria, Tasmania, the Philippines and North Sea Ferries. Organisation of media events at Rhine-Main-airport in Frankfurt on the occasion of the first flight of the aircraft “Wunala Dreaming” of Qantas Airways as well as the development of the 30th anniversary party for EL AL Israel Airlines. Planning and develpment of European workshops for Tourism Tasmania in Germany, Austria, Switzerland and in Great Britain.

    Book-PR and events organised at the International Book Fair in Frankfurt for Brönner-Umschau publishing house as well as for Readers Digest. We also organised the 250th anniversary event for the Freemasons in the Frankfurter Paulskirche.

  • 1987

    Foundation of expert Public Relations GmbH in Frankfurt/Main.

  • 1980-1986

    Execution of advertising campaigns for Amaretto di Saronno Originale, Bosch-Küchen, Deutsche FINA, EL AL Israel Airlines as well as for BCal British Caledonian. The inauguration of the “Sparlöwen-Tarif” at BCal was the beginning of the low cost flights. Inauguration shows for Cathay Pacific in four German citites.

  • 1978-1979

    Foundation of HWM Werbung Marketing GmbH in Walldorf/Hesse. Opening of a branch office at Baseler Platz in Frankfurt/Main in 1979. First clients: Capri Sonne, American Express Reisebüro, terranova Radreisen.