As a small, owner-managed full-service agency we specialise in the conception, planning and implementation of PR and marketing campaigns. Our strength is the development of innovative, creative and unconventional ideas for the optimal fulfilment of our clients’ objectives.

Founded in 1978 by Heinz-Werner Müller and ever since based in Frankfurt – right between Frankfurt Central Station and the Main river – expert PR & HWM GmbH stands for consistency and great commitment to its clients – for short, uncomplicated ways of communication and for a profound industry know-how.

Our clients trust in our strong communication skills, in our personal and long-standing contacts with journalists and media representatives, in our knowledge and market expertise. Behind our work there is a strong team of communication professionals who put the interests of our clients first with personal commitment, competence, precision – and a lot of fun.


1978: Foundation of HWM Werbung Marketing GmbH

1987: Foundation of expert Public Relations GmbH

1999: Merger of both agencies to become
expert PR & HWM Communications GmbH

Heinz-Werner Müller (MD), Margot A. Müller, Stefanie Kiki Müller (MD)


We maintain good contacts with PR, marketing and media agencies in
Belgium, France, Great Britain, Ireland, the Netherlands, Austria, Switzerland and the USA.
Depending on requirements, we successfully use these resources for our clients.

Strong Network

As one of the first agencies on the German market, we have been working successfully with “regular freelancers” for more than 40 years. This enables us to call on specialists as required in order to deliver the highest quality. Thus, our team consists of industry professionals, experts in the individual fields and journalists.